The Importance Of Backlinks

Rob Balla • July 21, 2015

Inbound links to your website help to improve organic rankings

inbound links

Time and time again it's been proven that quality inbound links to your site will help improve the ranking of your website. The keyword is "Quality". Sites with higher traffic and fresh content logically get crawled by Google more frequently because fresh relevant content is paramount to the relevancy of the day.

SERP (Search Engine Results Pages) base organic ranking on many factors including meta tags, content, longevity and more. If your site has an inbound link from a site with a similar theme or compliment in content there is more weight placed on the value of that inbound link.

Blogs: Blogging plays an important role to link content to your site pages. Whether it's a third party blog such as word press or an internal blog platform, creating the content and driving relevant external linking to your site will help as well.

Business Directories: Veritable business directories and portals also play an important role in inbound links. It can be time consuming to submit your website manually to business directories.

Social Media: Facebook, Twitter, Instagram are great platforms to drive content links back to your site.
Here is a beginners guide to growing your sites popularity with links:
https://moz.com/beginners-guide-to-seo/growing-popularity-and-links

If you don't have the time to do these activities contact us today and our social media team will be ready to help. We can get you started with
manual submissions to over 40+ business directories within the Region.



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